Power Operated Automotive Tailgate Market: Key Insights and Future Projections

Vaishnavi

— 6 min read

Power Operated Automotive Tailgate Market was valued at USD 3.12 Billion in 2022 and is projected to reach USD 5.45 Billion by 2030, growing at a CAGR of 7.5% from 2024 to 2030.

Unlocking Convenience: A Comprehensive Analysis of the Power Operated Automotive Tailgate Market

The automotive industry is undergoing a significant transformation, with technological advancements enhancing vehicle functionality and user experience. One such innovation is the power-operated automotive tailgate—a feature that has revolutionized cargo access and vehicle convenience. This article delves into the key market insights of the power-operated automotive tailgate market, exploring its growth trajectory, technological advancements, regional dynamics, and future prospects.

Understanding Power Operated Automotive Tailgates

A power-operated automotive tailgate is an electrically or hydraulically powered system that automates the opening and closing of a vehicle's rear gate. This feature enhances convenience, especially when handling heavy or bulky items, and is prevalent in SUVs, crossovers, and premium vehicles. The integration of such systems aligns with the growing consumer demand for advanced, user-friendly automotive features.

The global power-operated automotive tailgate market has experienced substantial growth in recent years. Valued at approximately USD 1.56 billion in 2024, the market is projected to reach USD 2.34 billion by 2030, reflecting a compound annual growth rate (CAGR) of 7.0% during the forecast period. This growth is driven by several factors:

  • Consumer Demand for Convenience: Modern consumers increasingly seek vehicles equipped with features that enhance ease of use and comfort, propelling the adoption of power-operated tailgates.
  • Popularity of SUVs and Crossovers: The rising preference for SUVs and crossovers, which often come equipped with power tailgate systems, has significantly contributed to market expansion. In 2023, total unit installations reached 12.5 million, with SUVs accounting for 65% of demand.
  • Technological Advancements: Innovations such as gesture control, obstacle detection, and programmable height adjustment have enhanced the functionality and appeal of power-operated tailgates, attracting a broader consumer base.

Regional Dynamics

Geographically, the market exhibits varied dynamics:

  • North America: Leading the market with a 35% share, North America benefits from high consumer demand and the presence of key automotive manufacturers.
  • Asia Pacific: Emerging as the fastest-growing region, Asia Pacific is experiencing an 8.5% CAGR, driven by increasing vehicle production and consumer preference for advanced automotive features.

Market Segmentation

The power-operated automotive tailgate market is segmented based on material type and application:

  • Material Type:
    • Metal Material: Offers durability and strength, commonly used in commercial vehicles.
    • Plastic Material: Lightweight and cost-effective, preferred in passenger cars for improved fuel efficiency.
  • Application:
    • Passenger Cars: Dominated the market with a significant share, driven by consumer demand for convenience features.
    • Commercial Vehicles: Accounted for a smaller portion of the market, with growth influenced by the need for efficient cargo handling solutions.

Technological Innovations

Advancements in technology have significantly enhanced the functionality of power-operated tailgates:

  • Gesture Control: Allows users to operate the tailgate hands-free, improving convenience, especially when carrying items.
  • Obstacle Detection: Enhances safety by preventing the tailgate from closing when obstacles are detected.
  • Programmable Height Adjustment: Enables users to set the tailgate to open to a specific height, accommodating various garage sizes and user preferences.

Impact of Electric and Hybrid Vehicles

The rise of electric and hybrid vehicles has positively influenced the power-operated automotive tailgate market. These vehicles often come equipped with advanced features, including power tailgate systems, aligning with consumer expectations for convenience and technology. The quiet operation of electric vehicles complements the seamless functionality of power tailgate systems, contributing to a premium user experience.

Market Challenges

Despite the positive growth trajectory, the market faces several challenges:

  • High Manufacturing Costs: The integration of advanced technologies and materials can increase production costs, potentially affecting pricing strategies.
  • Complex Integration Processes: Incorporating power-operated tailgate systems into existing vehicle designs requires precise engineering, which can be complex and time-consuming.
  • Consumer Awareness: Limited awareness about the benefits and availability of power-operated tailgate systems may hinder adoption rates in certain regions.

Competitive Landscape

The market is characterized by the presence of several key players:

  • Robert Bosch: A leading supplier of automotive components, offering advanced power tailgate systems.
  • Magna International: Known for its innovative automotive solutions, including power-operated tailgate mechanisms.
  • Faurecia: Provides a range of automotive technologies, with a focus on enhancing vehicle functionality.
  • Plastic Omnium: Specializes in automotive exterior components, including power tailgate systems.
  • SEOYON E-HWA Automotive Slovakia: A significant player in the automotive parts industry, contributing to the development of power-operated tailgate solutions.

Future Outlook

The power-operated automotive tailgate market is poised for continued growth, driven by technological advancements, increasing consumer demand for convenience, and the expansion of electric and hybrid vehicle markets. Manufacturers are focusing on integrating lightweight materials and energy-efficient designs to meet consumer expectations and regulatory standards. The market's future will be shaped by ongoing innovation, strategic partnerships, and a commitment to enhancing user experience.

In conclusion, the power-operated automotive tailgate market is a dynamic segment within the automotive industry, reflecting broader trends toward convenience, technology integration, and consumer-centric design. As the market evolves, stakeholders must navigate challenges and leverage opportunities to capitalize on this growing demand.

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Who are the largest Global manufacturers in the Power Operated Automotive Tailgate industry?

  • Robert Bosch
  • Magna International
  • Faurecia
  • Plastic Omnium
  • SEOYON E-HWA Automotive Slovakia
  • Woodbine Manufacturing
  • Go Industries
  • Gordon Auto Body Parts

By the year 2030, the scale for growth in the market research industry is reported to be above 120 billion which further indicates its projected compound annual growth rate (CAGR), of more than 5.8% from 2023 to 2030. There have also been disruptions in the industry due to advancements in machine learning, artificial intelligence and data analytics There is predictive analysis and real time information about consumers which such technologies provide to the companies enabling them to make better and precise decisions. The Asia-Pacific region is expected to be a key driver of growth, accounting for more than 35% of total revenue growth. In addition, new innovative techniques such as mobile surveys, social listening, and online panels, which emphasize speed, precision, and customization, are also transforming this particular sector.

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What are the factors driving the growth of the Global Power Operated Automotive Tailgate Market?

Growing demand for below applications around the world has had a direct impact on the growth of the Global Power Operated Automotive Tailgate Market

  • Passenger Car
  • Commercial Vehicle

What are the types of Power Operated Automotive Tailgate available in the Market?

Based on Types the Market is categorized into Below types that held the largest Power Operated Automotive Tailgate market share In 2023.

  • Metal Material
  • Plastic Material

Which regions are leading the Global Power Operated Automotive Tailgate Market?

  • Global (United States, Global and Mexico)
  • Europe (Germany, UK, France, Italy, Russia, Turkey, etc.)
  • Asia-Pacific (China, Japan, Korea, India, Australia, Indonesia, Thailand, Philippines, Malaysia and Vietnam)
  • South America (Brazil, Argentina, Columbia, etc.)
  • Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria and South Africa)

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Detailed TOC of Global Power Operated Automotive Tailgate Market Research Report, 2024-2032

1. Introduction of the Global Power Operated Automotive Tailgate Market

  • Overview of the Market
  • Scope of Report
  • Assumptions

2. Executive Summary

3. Research Methodology of Verified Market Reports

  • Data Mining
  • Validation
  • Primary Interviews
  • List of Data Sources

4. Global Power Operated Automotive Tailgate Market Outlook

  • Overview
  • Market Dynamics
  • Drivers
  • Restraints
  • Opportunities
  • Porters Five Force Model
  • Value Chain Analysis

5. Global Power Operated Automotive Tailgate Market, By Type

6. Global Power Operated Automotive Tailgate Market, By Application

7. Global Power Operated Automotive Tailgate Market, By Geography

  • Global
  • Europe
  • Asia Pacific
  • Rest of the World

8. Global Power Operated Automotive Tailgate Market Competitive Landscape

  • Overview
  • Company Market Ranking
  • Key Development Strategies

9. Company Profiles

10. Appendix

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